Seminar on 'Tourism & Cultural Heritage of Pakistan' organised in Berlin
Seminar on 'Tourism & Cultural Heritage of Pakistan' organised in BerlinMarch 07, 2015 RECORDER REPORT
Pakistan Embassy in Berlin organised a seminar on "Tourism and Cultural Heritage of Pakistan" in collaboration with the Institute for Cultural Diplomacy (ICD) on the sidelines of the Trade Exhibition on Tourism Industry, International Tourism Berlin, ITB-2015 here on Friday.
Speaking to the participants, Ambassador Syed Hasan Javed said that Pakistan was one of the best countries that were endowed with beautiful landscape, topography, and natural resources. It is a birthplace of many civilisations and a centre of many religions that flourished in this region thousands years back, he said and added that hardly only two percent of Pakistan's tourism potential has been explored and there is a need to promote this important sector of the economy as it has a potential of high growth that could stimulate Pakistan's economic revival.
The Ambassador gave a comprehensive an overview of tourists attractions located in Pakistan ranging from high mountains, beautiful green valleys, rich and diverse cultural heritage, to the delicious culinary of Pakistan. He said that the Federal Government and all the provincial and area governments gave due importance to the development of tourism as a pillar of economic growth. The rich heritage of the Indus Valley Civilisation, Harrappa and Gandhara Civilisations gave the precious social capital to the people of Pakistan, making them one of the most resilient societies in the world, he concluded.
Earlier, the Tourism Secretary of Government of Gilgit Baltistan, Syed Hadi made a presentation on Tourists spots located in Gilgit Baltistan and the Joint Secretary, Gilgit-Baltistan Council, Muhammad Ajmal Gondal made a presentation on Cultural Heritage of Pakistan. In his welcome remarks, the Head of the ICD, Marc Donfried said that Pakistan had a great potential to attract world tourists.
Infrastructure development in areas of tourists' spots, aggressive marketing and projection is the key to pull the international tourists, he added. A documentary, "Vibrant Pakistan" was also screened on this occasion. The participants were entertained with live Pakistani instrumental music and cuisine, at the end.
Copyright News Network International, 2015